Will is currently the Executive Chairman and Chief Strategy Officer at Euclid Analytics. Euclid’s product is conceptually analogous to Google Analytics for the physical world. Their customer base includes retailers, mall owners, and venue operators of many kinds. Will was born into a retail family and spent his teenage years wandering through shopping malls thinking about dollars per square foot and tenant mix optimization. After Stanford and a stint in finance, he decided to merge his love of data and technology with his family history in retail. Euclid was the result. Euclid’s investors include Harrison Metal Capital and NEA.