During this podcast, Will shares:
- Why investing in non-primary startup markets enables us to think outside of the box.
- As a product person, why he believes the go-to-market strategy is more important than the product, and why every great product and engineering person needs to leverage their expertise to solve for go-to-market.
- How Mucker evaluates investment opportunities by the founders’ iteration velocity and decision-making ability driven by customer feedback (not ego). Is the entrepreneur listening to the market, or not?
- Why our accelerator MuckerLab looks like a fund and our Mucker Capital fund looks like an accelerator.
- Why MuckerLab will work with portfolio companies for as long as it takes to reach product-market fit.
- How TAM (total addressable market) can become a false idol in the VC industry, and why he sees the addressable market as an easier problem to solve for than product-market fit.
Thanks to TenOneTen for the fun conversation!